Online / Digital Marketing
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ONLINE / DIGITAL MARKETING
Affordable Online Marketing
Our approach to advertising is directed creating and building deep love for your brand. We take a non-traditional approach to traditional media – breaking standards, methods and outdated practices of audience engagement.
“Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email, and their websites to connect with current and prospective customers.”
Why Email Marketing?
Email marketing is a valuable tool for businesses and organisations to reach and engage with their target audience. Here are some reasons why email marketing can be effective
- Targeted: Email marketing allows businesses to send messages to specific groups of customers or prospects based on their interests, behavior, and other factors.
- Cost-effective: Compared to other forms of marketing, email marketing is relatively inexpensive, making it accessible for businesses of all sizes.
- Measurable: Email marketing provides a wealth of data and metrics, such as open rates, click-through rates, and conversion rates, that can be used to measure the effectiveness of campaigns and optimise future efforts.
- Personalised: Emails can be personalised with the recipient’s name, interests, and other information, making them feel more relevant and valued.
- Wide reach: With over 4 billion email users worldwide, email marketing provides a large and accessible audience for businesses to reach.
- Flexible: Email marketing can be used for a variety of purposes, including promoting products, building brand awareness, and nurturing relationships with customers.
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Track Campaigns. Monitor Reports.
Tracking your email marketing campaign performance is easier with email marketing software. You can easily gain insight into how many recipients opened your email, how many emails bounced, unsubscribe rates and click through stats to relevant links to your website and social media accounts.
Online by Digital offers a variety of ways to analyse and interpret your campaign performance with charts and data to help you improve your campaigns.
Send Your Campaign and Ensure Delivery.
Email campaigns can be sent at your convenience. Which means you can access it at anytime and anywhere using your desktop, tablet or mobile phone. Schedule your campaign, or send it immediately. Check delivery in our reports and stats after 24hours.
Online / Digital marketing is considered to be one of the most popular methods of marketing. As mobile phone users are more in number, the effectiveness and the eventual success of a mobile marketing campaign would be far stronger than what you could expect from an online marketing campaign, which still is a very popular method of marketing today.